A prestigious Filipino private school requested a graduation yearbook design using a contemporary, bamboo aesthetic. Working with a Filipino printing business, I researched yearbook designs and bamboo biology to create a bamboo lifecycle concept that mirrors the student's journey from freshmen into graduates.
The same Filipino private school requested a graduation yearbook design using a fashion magazine aesthetic and to use the assigned colours of each department. Working with a Filipino printing business, I researched fashion magazines to create a clean with a bold modern concept that complimented the student's fashion model-styled photographs . The 300-page yearbook consists of over 700 students from preparatory to tertiary level so I wanted to convey the message of competitive diversity in the education that the school offered and applied it on the yearbook cover.
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An Australian printing business requested a selection of wedding prints, including a monogram logo, wedding menu, welcome sign, and a seating chart, all fashioned in sage green. I wanted to display a whimsical and classy feel to the design and picked a ribbon-like font for the monogram logo and the wedding sign to convey the message of tying the knot. By applying the design principles of balance and rhythm in the layout, I was able to achieve a harmonic and clean output that is both consistent and meaningful.
Scott and Tarquin's wedding brand design is a sophisticated blend of timeless elegance and whimsical charm. With a focus on monochrome tones, the design exudes class and refinement. Hand-drawn calligraphy and inky serifs add a touch of artistry, while maintaining a sense of neutrality. The inclusion of hand-drawn elements and abstract patterns infuses the design with a stylistic flair, creating a truly unique wedding identity. A textured monogram featuring the initials "S" and "T" adds a vintage touch, elevating the overall aesthetic. Together, these elements come together to create a wedding brand that is both elegant and special, capturing the essence of Scott and Tarquin's story with every detail.
A Californian start-up client requested a variety of t-shirt designs that captured a cute and fun vibe targeting moms and children. To meet this criteria, I conducted trend analysis into the latest memes and fashion and utilized a hand drawn style to translate the client's visions into impactful designs, approachable to the target audience.
An Australian sustainable cup business requested a logo animation for their email profile picture and a set of animated email signatures. The client wanted the GIFs to showcase the brand’s playful and girly personality. Considering the small size of the profile icon, I've given it much character so it looks memorable. I wanted to create something fun while simultaneously communicating the message of the Luxey Cup as a reusable replacement for disposable coffee cups.
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